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Technical SEO & Site Audit

Technical SEO & Site Audit is the foundation every crane rental, excavator hire, forklift business, heavy equipment rental and transport fleet in Abu Dhabi, Dubai and UAE-wide needs before chasing rankings. Slow sites, broken mobile experience, crawl errors, missing schema, duplicate content, poor Core Web Vitals and weak indexing kill visibility – even with great content. RankPy performs deep, rental-specific audits: speed optimization (compress images of cranes/excavators, lazy-load fleet photos), mobile-first fixes, proper URL structure for geo-pages, schema markup (LocalBusiness, Service, Product for equipment), canonical tags, robots.txt/txt/sitemap tuning, HTTPS enforcement, and error elimination (404s, redirect chains). We identify issues blocking Google from understanding your offerings – like missing alt texts on “50-ton Tadano crane Abu Dhabi” images or thin pages hurting EEAT. Clients see faster loading (<2s), better crawl efficiency, higher indexing rates and immediate ranking lifts in 1–3 months – the foundation for all other SEO success. Start with a free technical audit and uncover what’s silently costing you leads.

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Why Technical SEO Is the Hidden Key to Rental Success

90% of ranking problems are technical – not content or links. We fix speed, crawlability & mobile issues so Google can find, understand and reward your crane & fleet pages.

  • Core Web Vitals Fix
  • Mobile-First Optimization
  • Indexing & Crawl Boost
  • Speed & Security Boost
  • Schema & Structured Data
  • Error-Free Site Health
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How We Unlock Your Site’s Full Ranking Potential

affordable marketing agency Abu Dhabi

Comprehensive Site Audit & Diagnosis

We begin with a full crawl using enterprise tools (Screaming Frog, Ahrefs, Google Search Console) to map every page, error and opportunity on your rental or fleet website. We check for slow-loading crane/excavator images, broken links on fleet pages, duplicate content from geo-variations, missing alt texts (“rough terrain forklift Dubai”), thin pages with low word count, and crawl budget waste from infinite loops or blocked resources. Mobile usability is tested on real devices – because 70%+ of “crane hire Abu Dhabi” searches are mobile. We audit schema (LocalBusiness, Service, FAQ) for proper implementation, HTTPS security, robots.txt/sitemap accuracy, and internal linking structure. A detailed report highlights high-impact fixes: speed improvements, 404 handling, redirect chains, canonical tags for multi-geo pages, and indexing blocks. This diagnosis removes silent barriers so Google can crawl deeper, index faster and rank your rental listings higher.

Speed, Mobile & Technical Optimization

We execute every fix: image compression/WebP conversion for crane photos, lazy-loading, minified CSS/JS, browser caching, CDN setup for UAE users, and server response time reduction – targeting Core Web Vitals scores of 90+ (LCP <2.5s, FID <100ms, CLS <0.1). Mobile-first design ensures responsive layouts, touch-friendly buttons and fast rendering on job-site phones. We implement proper hreflang for future USA/UK/Canada pages, fix crawl errors, optimize sitemap.xml, submit updated sitemaps to Google, and use robots.txt to guide bots efficiently. Structured data (Product schema for equipment, LocalBusiness for locations) is added or corrected to enhance rich results and AI Overview chances. Post-fix monitoring via GSC shows improved crawl stats, higher indexed pages, better mobile usability scores and faster ranking gains on terms like “excavator rental Dubai” or “forklift hire Abu Dhabi”. The site becomes fast, clean and Google-friendly – the perfect foundation for content and links to shine.

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what you get

What You Get with Technical SEO & Site Audit

A faster, healthier site that Google loves to crawl and rank. Higher indexing rate, better user experience and immediate ranking momentum for your rentals & fleet.

Creating Success

Creating Success Through Technical Excellence

Site Speed

Faster pages = happier users and better rankings. Core Web Vitals pass unlocks hidden ranking potential.

Full Indexing

Every crane & fleet page visible to Google. No more lost traffic from crawl errors or blocks.

Mobile Wins

Dominate job-site mobile searches. More calls from contractors on phones.

Our old site was slow and barely indexed – RankPy’s audit fixed everything in weeks. Speed jumped, pages got indexed, and rankings started climbing. We’re now visible in Abu Dhabi searches we never touched before.

Director of Rankpy
MUHAMMAD ZEESHAN
Marketing agency in dubai

100+ Client reviews

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The proof is in the numbers

Why Technical SEO & Site Audit can bring in the numbers

90+

Core Web Vitals score achieved for most clients

3X

faster page load speed after optimization

100%

increase in indexed pages within 1–2 months

FAQ

FAQs about Technical SEO & Site Audit

Looking to learn more about Technical SEO & Site Audit for your business? Browse our FAQs:

Audit report delivered in 7–14 days; fixes can start immediately.

One-time audit AED 1,500–4,000; ongoing optimization AED 3,000+/month

Yes – speed & indexing fixes often boost rankings in 1–3 months.

Yes – LCP, FID, CLS all targeted to pass Google’s thresholds.

Absolutely – mobile-first design and testing on real devices.

Yes – LocalBusiness, Service, Product, FAQ for rich results.

Fix 404s, redirects, blocked resources and optimize crawl budget.

Yes – geo-pages, hreflang and location-specific schema.

No guarantees, but proven 90+ scores and indexing improvements.

GSC data: indexed pages, crawl stats, Core Web Vitals, mobile usability score.